Being Chef uses organic products for its Do It Yourself (DIY) meals to keep people fit and enable them cook a meal within five minutes without any hassle which people might have faced when they try to hire a cook. Currently based in Gurugram, Being Chef caters to 17,000 people.
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The beginning
Shubham Maheshwari founded a venture, Being Chef in 2014. After years of working with a consulting firm, Shubham faced various difficulties in preparing day to day food. He soon realised that crores of young professionals and students face this challenge in their daily lives. Shubham says preparing meals was a boring and repetitive task. He then thought of floating his own startup which could make cooking easy and fun.
“It takes significant time in pre-preparation of cooking meals. I thought of having a product which we can be cooked easily within five minutes. We provide healthy ingredients which are simple to cook and taste like meals prepared in big restaurants,” he says.
Inspiration from Maggie
He says he took inspiration from Maggie noodles which can be cooked in two minutes. He says his company was the first one in DIY making which offers simple and utility based meals.
Being Chef delivers DIY meals in 30-35 minutes within Gurugram and it has a mobile friendly website. It is also listed on all major food delivery apps like Zomato and Swiggy. He says the company became a one stop solution in food and has served 5,00,000 meals. He remarks that everything has been organic and he focused on offering healthy food.
Accolades
He is working on a model to stop food wastage in India and that’s why Being Chef was appreciated by the Government of India also. In a competition of Smart 50 in which the government was selecting startups which would transform India and out of around 20,000 startups, Being Chef was the only food startup that made it to the final list. It has also been awarded with At Amazon Smbhav 2020 in presence of Jeff Bezos and other renowned dignitaries.
The startup is serving only in Gurugram but it plans to expand in Delhi NCR. BeingChef has even catered to more than 17,000 people in a single day. “We were totally bootstrapped till date with profits in our hands. Now we are in the middle of a fundraising, Shubham,” says. He started this venture with an investment of around Rs 35 lakh.
The USP
Being Chef is doing a lot of innovation in food in nutrition. “We are building a tech-led scalable yet profitable unicorn in a lifestyle segment. We are building a brand for masses. We will make masses fit and healthy. We are revolutionising the entire food industry,” he says.
Get in touch!
Shubham Maheshwari
MD & CEO, Being Chef
Gurgaon, India
+91 8800777378, +91 124-4116040
https://www.beingchef.com/
Keywords: Being Chef, Gurugram, food, Chalgenius, Zomato, Swiggy
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