A wedding services start-up in Odisha has brought a change in its strategy of doing its business during covid 19 as people have started marriages while following the government norms. Want to know more about them? Continue reading.
Bridal make-up with masks
Pandemic has touched and changed almost everything in our lives. As such big fat weddings have taken a bit hit as social distancing has become a new normal. A wedding planner start-up from Odisha that had been facing losses during pandemic has brought a change in its strategy and resumed its work during weddings while wearing masks and sanitizers. The business is back on track and it has started getting orders from clients. The start-up expects the next two months to be good for business.
A big dream
Nineteen year old Swapnil Mishra and Abhishek Mohanty never ever thought that one day they will launch their own standardised wedding services company, PartyBoks that would one day clock staggering revenue of Rs 40 lakh.
The company which was earlier launched in the name of Ohayo Events in 2016 was started by the duo with a meager investment of Rs 2,400 and soon they decided to take to the next level where all sorts of wedding ceremony services will be rendered to customers.
How company was founded?
Swapnil Mishra told Chalgenius that one he saw his uncle running from pillar to post to arrange everything on his own for his daughter’s marriage. It was then Mishra thought of having a wedding services company that provides a gamut of essential services under one banner without causing trouble to customers.
“We started this in 2016 when I was just 16 year old. Earlier, when we launched this company as Ohayo Events, we tried to incorporate almost all services related to a marriage ceremony but it did not work out because of lack of standardization. We then decided to have standardized services and we re-launched the company as PartyBoks. We registered it in May 2019 as a private limited company,” said Abhishek to Chalgenius.
He told Chalgenius that they are still pursuing BBA from a Bhubaneswar-based BJB College and they take out sometime to run this company. The company has presence in major cities in Odisha and it is trying to extend its services to neighboring States once everything settles down after the lockdown.
He says PartyBoks is targeting at least 10 metro cities and tier one cities. Mishra says the company’s tariffs are on the higher side and not everyone can afford this because of the quality they render to the customers. PartyBoks offers bridal make ups starting at Rs 8,000 which goes upto Rs 25,000-Rs 30,000.
Our services include booking of the venue, photography, make up and Mehendi and we would be providing catering, decoration and choreography services in near future.
Unique Selling Proposition
Mishra states the USP of his company is that it provides major services of a wedding ceremony under one umbrella without compromising with the quality.
The starting package of our company is Rs 2 lakh in which we cover decoration, venue, bridal make up, photography and catering for 50 people.
Keywords: Partyboks, Chalgenius, Bhubaneswar, Odisha, Wedding
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